More than order management
FatTail makes direct advertising easy by providing ad tech that offers the efficiency and scale of programmatic with the transparency and control of direct.
Our advertising platform, AdBook+, is used by more than 10,000 publishers and their advertisers.
Premium publishers run on FatTail
Some of our partners
BILLION
Revenue Transacted
per year
BILLION
Ad Impressions
per year
BILLION
Unique Views
per month
AdBook+ offers converged sales across all media types.
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Our Difference
At FatTail, flexibility and service are at the core of everything we do. We treat you as one of one.
We work to understand your business and what makes you unique, and tailor solutions around it, rather than asking you to change what you do to meet our system design.
We release new platform capabilities every month, and after more than 20 years and over $75 million of direct development investment, offer the most superior set of features in the market.
We know that what you need from ad tech continues to evolve, and we partner closely with our clients to evolve our platform so that it grows with you.
We are innovators. We’re not satisfied with what the industry has come to think of as OMS, which is why we’ve developed ours into a direct advertising platform that supports end-to-end deal automation.
The ideal OMS doesn’t just take orders — it drives revenue.